Social graph data. Not just keyword & demographic data...I want to see behavioral and networked/relational data of users within specific platforms and the cross-platform relational data of users to themselves and each other. Yes!
just a note Alisa is the Social Media Evangelist and subject matter expert within the iCrossing Strategy & Planning team ("social media" is in her title, much to her chagrin). The views expressed in this blog are, as usual, entirely her own and do not necessarily reflect those of iCrossing.